Elevate Your Beauty Experience
Built on the principles of individuality, innovation, and sophistication, DOE/DOE caters to discerning clients who demand performance, elegance, and uncompromising quality. Each product is meticulously formulated with clean, sustainable ingredients and cutting-edge technology to elevate beauty routines into luxurious rituals.
Our Philosophy
"Beauty is not applied—it’s revealed."
At DOE/DOE, we believe beauty is a form of identity, not conformity. Our philosophy is rooted in the celebration of colourful souls—those who express their truth through bold hues, graceful textures, and unapologetic presence.
We don’t just create hair color, hairstyles, or cosmetics—we craft tools for transformation. From the first drop of pigment to the final gloss of a lip, every product is designed to reveal, not mask; to enhance, not overwrite.
Luxury, to us, means integrity
Clean, high-performance ingredients
Sustainable craftsmanship
Inclusive, high-artistry design
We honor individualism over idealism, believing that beauty is multidimensional and ever- evolving—like the people who wear it. Whether it’s through a signature red lip, an avant-garde hairstyle, or a deeply personalized shade of color, DOE/DOE empowers you to be exactly—and entirely—yourself.
Be bold. Be fluid. Be seen.
That’s the DOE/DOE way.


We honour individualism over idealism, believing that beauty is multidimensional and ever-evolving—like the people who wear it. Whether it’s through a signature red lip, an avant-garde hairstyle, or a deeply personalized shade of color, DOE/DOE empowers you to be exactly—and entirely—yourself.
Jyotsna Rajivv


Founder & Promoter